Dark Social: The Marketing Tactic of 2019

Dark Social: The Marketing Tactic of 2019

Imagine scrolling through Facebook and seeing a funny meme about the new season of “Game of Thrones” but you don’t want to share it on your page because you just want to be a decent human being and not spoil it for everyone. So you decide to share it with your best...
The Forgotten Rule of Social Media Growth: Be Social

The Forgotten Rule of Social Media Growth: Be Social

Whether you’re a small business or an influencer, NXTFactor always hear variations of the same questions in regards to digital marketing. How do I increase my followers? How can I get a higher engagement rate? Why aren’t people commenting on my posts? In fact, we’ve...
The Top 3 Secrets of Improving Your Influencer Campaign

The Top 3 Secrets of Improving Your Influencer Campaign

While scrolling through Instagram, YouTube, Facebook, and all the social media that exists, we always hear variations of the same expression about influencers, “It’s crazy how many followers they have because they’re not even celebrities!” And they’re not. In fact,...
3 tips to Improve your Instagram Accounts in 2019

3 tips to Improve your Instagram Accounts in 2019

Did you know that over 80% of Instagram users follow at least one business? And that’s not it, over 200 million Instagram users visit at least one business profile everyday! Instagram is no longer a simple platform for pretty pictures, it has become the online...
Video Marketing is the Future

Video Marketing is the Future

If you haven’t heard of video marketing, then you are probably living under a rock. In the last 10 years, the digital marketing world has changed significantly. More and more businesses are starting to realize the power of video marketing.   Many statistics have...